The Research Operations Management (ROM) services are designed to relieve our clients from the time-consuming hassles involved in survey preparation, fielding, tabbing, and reporting. The client provides the research design and end client management, while the Cross-Tab team manages all operational aspects of the project from scripting to reporting. We provide a one-stop solution that saves you time and money.
In other words, once a Cross-Tab project manager receives the final questionnaire and research design from the client; our teams close the rest of the loop (keeping you in the picture at critical points). Services performed by Cross-Tab include:
Localizing and translating the final questionnaire, if required
Reporting survey results in PowerPoint, Excel, or Word formats
Cross-Tab’s ROM model allows you to scale your business quickly without burdensome overheads. A number of global market research companies have successfully outsourced their research operations to Cross-Tab while they focus on the client engagement and consultation part of the business. Cross-Tab backs them with the operational capabilities and scale of larger companies, enabling them to offer a full suite of global research services to their clients.
Client: A leading market research and strategic communications consultancy
What we do: Within a short span of around a year of association we have handled:
50,000+ online interviews across 12 projects
The way engagement is managed:
The client sends the survey questionnaire and the Cross-Tab team manages the operations from localizing & translating questionnaires, through to managing data collection and providing clean data
We handle consumer and business research projects for this client across 11 countries in North America, Europe and Asia
Teams support operations in India and the US time zones giving client a working cycle of around 13 hours
Benefits realized by the client:
The client was able to manage their focus on client engagement and worked on the details of research design, interpretation and key conclusions
Experienced team to manage the operational complexities of the multi-country studies managed from the center
