 |
Market Research Orientation:
Cross-Tab came into existence as a full service market research agency and the team at Cross-Tab has deep knowledge of market research data, methodology and its implications. The team utilizes this knowledge to add substantial value to its outsourcing engagements.
|
|
Industry Leaders:
Cross-Tab is the leader in providing offshore market research and analytical solutions. Its leadership position has been acknowledged by several independent evaluators. Cross-Tab ranks in:
|
 |
 |
Fortune Magazine's Global Outsourcing 100 list compiled by IAOP for three consecutive years, from 2006 to 2008 |
|
Deloitte's Fast 50 list (50 fastest growing companies in India) |
|
Red Herring Asia's list of Top 100 Finalists for Innovation and Technology |
|
Black Book of Outsourcing as the No. 1 Market Research Outsourcing Provider |
|
|
Commitment to Quality:
Cross-Tab is an active member of key global industry bodies such as ESOMAR, CASRO, MRSI and AMA and adheres to their respective codes. The company follows these codes in full service research as well as global data collection and outsourcing. Every service delivery has a strong quality system.
|
|
Strong Leadership:
Cross-Tab is led by Dr. Kumar Mehta and supported by a strong top management of four promoter directors. Dr. Mehta was Director of Research at Microsoft Corporation and has led several global initiatives over his career. He has had extensive market research experience in multiple levels of the research process. The four directors at Cross-Tab have extensive experience of managing multinational outsourcing relationships. The company's global advisory board comprises of Simon Chadwick, Dr. Russ Winer, Jay Wilson and Lock Collins.
|
